New value have been generated by our Philosophy
on “Safety”
that we have retained since our company's foundation
Ashimori states its theme, how to insure the
“SAFETY” while retaining needs of comforts which is required
in present-day life.
In 1962, Ashimori got into a prompt action, focusing to automotive
safety systems and started this business. The more “Comfort”
and more “Convenience” are pursued, the more and more significantly
important, to secure “Safety” in the Car-Life today. To challenge
this, Ashimori think an exacting attitude towards the entire
concept on “Safety” and requirements of extremely advanced
technology are top mandatory priority.
Response
to diversified needs towards “Safety”
In 1967, the Automotive Seat belt, our “Auto
Friend” brand acquired JIS (Japanese Industrial Standards) approval; we are
the first one in Japan and following that, also obtained approvals
of the strict standards of other countries such as U.S.A.,
Europe and Australia. These achievements are resulted from
our uncompromising research and development.
Furthermore We have expanded our Safety System business
in the products of Child and Airbag restraint systems as well. We
have been recognized as a Total Restraint System supplier in
the global market place. Our quality products have secured
passengers from dangers world widely. We also provide
valued automotive interior products such as Tonneau Cover, luggage
cover, Powered curtain and Power Sunshade for more comfortable
and more luxury car-life. |
